How Music Gets in Commercials from Music Supervisor/Actor Winslow Bright
Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.com
Winslow Bright is a music supervisor and music producer at Search Party Music. They primarily put music in commercials. They do really big campaigns like Sephora, Beyond Burger, Calvin Klein (the one that featured Justin Bieber and Lil Nas X), Mini Cooper, and many more.
We talk about what that job is all about and how they decide what songs are going to get placed. Winslow shares information on what goes on behind the scenes when a song is placed. She also talks about how cover songs get placed. We also talk about how original music gets composed and scored for commercials, who those people are, and where they come from.
Winslow has an interesting background. She's an actress and musician. She's currently working as both. She's in a Shonda Rhimes show called Inventing Anna. She discusses all of the hats she's wearing as a music professional and what it's like.
4:45 - What Winslow Bright does at Search Party Music
7:27 - When does Search Party Music get involved in a project?
10:33 - What does a budget for original music look like?
19:30 - Is a 50/50 split between master and publishing common these days?
22:08 - Are most favored nations clauses (MFNs) common?
24:23 - What's the process for placing cover songs?
31:29 - Is an existing cover used?
34:33 - How does Search Party Music approach lesser known artists? What's the process like?
41:22 - How Winslow Bright got into music supervision
58:44 - How does Winslow balance and bounce between everything she does?
1:03:52 - What it means to Winslow to make it in the new music business
Subscribe to The New Music Business: https://aristake.com/nmb
Ari's Take Academy (use code NMB for 10% off): https://aristakeacademy.com
Watch more discussions like this: https://bit.ly/3LavMpa
Connect with Ari’s Take:
Website: https://aristake.com
Academy: https://aristakeacademy.com
Instagram: https://www.instagram.com/aristake_/
TikTok: https://www.tiktok.com/@aris.take
Twitter: https://twitter.com/ArisTake
YouTube: https://www.youtube.com/user/a....ristake1?sub_confirm
Facebook: https://www.facebook.com/aristake/
Connect with Ari Herstand:
Website: https://ariherstand.com
Instagram: https://instagram.com/ariherstand
Twitter: https://twitter.com/ariherstand
YouTube: https://youtube.com/ariherstand
Facebook: https://facebook.com/ariherstand