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1984 THROWBACK: " MICHAEL JACKSON GETS BURNED BY PEPSI"

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Published on 04/03/23 / In Documentary

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LOS ANGELES — Superstar singer Michael Jackson suffered second-degree burns on the scalp last night while filming a multi-million-dollar soft drink commercial featuring fireworks, which ignited his jacket and hair. Jackson, 25, was rushed to Cedars-Sinai Medical Center, where a spokesman said Jackson was "fine" despite the burns. More than 50 fans were waiting outside the facility, and some of them broke into tears as Jackson was wheeled into the emergency room.

He was later transferred by ambulance to Brotman memorial Hospital Burn Center.

He had something on his head, it wasn't a bandage, but there was something wrapped around," Paul Cottrell, a parking lot attendant, said. "He was in a chair and they wheeled him out."

Jackson, who won seven American Music Awards and has been nominated for a record 12 Grammys, was filming a series of Pepsi-Cola commercials to debut next month. Music industry officials said Jackson could earn as much as $10 million for the commercials.

The singer's "Thriller" album topped the charts last year, placing an unprecedented six singles — including "Billie Jean" and "Beat It" — in the top 10 and spawning a spectacular video.

Jackson, who spent years with his brothers as the Jackson Five on the Motown label, stepped out on his own in 1980 with the album "Off the Wall." He now records with Columbia-Epic.

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