OGM x NFR Podcast | A Crossover Special: Rolling Loud LA, Kendrick Lamar, Playboi Carti & More!

#OGM #NFRPodcast #OurGenerationMusic

“It’s the best collab since Taco Bell and KFC.” Just like when Timmy Turner and Jimmy Neutron joined forces for their iconic “Timmy Jimmy Power Hour” in 2004, OGM and NFR are breeding community amongst both fan bases.

Our Generation Music’s Hakeem Rowe sat down with @NFRPodcast hosts Luca Guerini and Anthony D'Aliesio as they visited Los Angeles (for the very first time) to take in Rolling Loud California. The podcast — which covers a diverse range of evergreen topics in rap, music reviews, audio listicles, live listenings and more — has become a tastemaker’s earworm bred from the confines of Hip Hop Twitter.

The Montreal-based duo are hip-hop heads to their core, as all three hosts discuss everything from the influence of Playboi Carti, the originality of new wave stars like Yeat and Eem Triplin, artistic evolution, taste-making, most underrated/most anticipated albums of 2022-23, Kendrick Lamar and much more in this OGM x NFR crossover special.

Be sure to LIKE, COMMENT & SUBSCRIBE! 🔰

CREDITS:
Hosted by: Hakeem Rowe (https://instagram.com/ayohakeem/)
Shot by: Saint Hilaire (https://www.instagram.com/saintonset/)
Edited by: Sam Sikora (https://www.instagram.com/toosam_/)
Produced by: Jon Barlas (https://twitter.com/JonBarlas)
Research by: John Cotter (https://www.instagram.com/johncottermedia/)

Follow NFR Podcast:
https://linktr.ee/nfrpodcast
https://www.instagram.com/nfrpodcast/
https://twitter.com/nfr_podcast

STAMPS:
0:00 - Intros
1:18 - Meeting at Rolling Loud, culture in LA
3:00 - The “iconic” LA traffic… yes, we know
3:30 - Rolling Loud experience, “Just Wanna Rock,” BIA, Eem Triplin
6:50 - Producer-rapper dualities
8:25 - What is missing in the game today, overall taste, sonic balances
11:35 - Artistic evolution
13:23 - Yeat and comparison to prior wave, prioritizing originality
13:55 - Playboi Carti’s influence on the culture, “performance art”
15:30 - Drake deserves his flowers
16:25 - “Every single time I watch [Carti’s] set, it’s like I’m watching it for the first time”
18:00 - CA$H CARTI era into ‘WLR’ era
19:04 - When you finally “get” music, starting to understand the context, music in your formative years
21:45 - JAY-Z, the generational effect of artists, creating timeless music, Hov’s inspiration on them
25:15 - New generation of artists, “intent” of curation
27:23 - Travis Scott, Baby Keem, intention of Opium, Carti’s set at Rolling Loud
31:59 - The difficulty of following up a debut album, building a discography
35:50 - Understanding your community
36:38 - Building a platform (discourse about NFR and creatives in general): “Passion, patience, consistency”
46:30 - Most underrated album of 2022?
52:48 - need of new wave crews, influence of A$AP, Charles Hamilton and more pioneers
56:20 - Most anticipated project of 2023?
58:30 - Evolution of today’s sound, genre-bending
59:43 - Kendrick Lamar ‘MM&TBS’ discourse
1:07:34 - Inspirations in media, music
1:10:12 - The creator hustle
1:12:36 - How they discover music in Canada, taste-making
1:14:34 - Message for Our Generation