AYO MAFF x PUBG MOBILE - Lifestyle (YA MAN) (Official Video)

Listen to the single “Lifestyle (YA MAN)". Out Now!
Stream: https://music.empi.re/lifestyleyaman

Lifestyle (YA MAN) is an original collaboration between Ayomaff and PUBG MOBILE, created as the official campaign track for PUBG MOBILE Version 4.5 across Africa.

Ayomaff is the *only official music collaborator for PUBG MOBILE Version 4.5 in Africa*, bringing his Lagos street sound and youthful energy into the game’s regional campaign.

The collaboration is built around the campaign theme *"Ya Man, We Move"* a rallying call that reflects confidence, brotherhood and the spirit of never giving up. In the language of African youth culture, "Ya Man" carries the energy of affirmation and victory, while "We Move" represents resilience, action and the determination to keep pushing forward.

Inspired by Ayomaff's authentic street sound and PUBG MOBILE's spirit of teamwork, survival and squad energy, the track celebrates a new generation of African players who keep moving, keep fighting and keep winning together. The campaign will be supported through PUBG MOBILE's regional social media channels, creator collaborations, music video content and in-game promotional activities across Africa.


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Official Video by Ayo Maff - Lifestyle (YA MAN) © 2026 OCEANSTREET CREATIVE LTD / EMPIRE