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Lance “Un” Rivera Tells All: Addresses Jay-Z, 2Pac, Cam’ron, Dame Dash, Diddy, Biggie & Much Mor

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Published on 08/29/25 / In Interviews

In this exclusive interview, legendary music executive and film producer Lance “Un” Rivera opens up about his journey through hip-hop’s golden era and beyond. Best known for his work with The Notorious B.I.G., Junior M.A.F.I.A., and classic 90s films, Un finally sets the record straight on the stories that shaped hip-hop history.

Un addresses his history with Jay-Z, his business ties with Dame Dash and Roc-A-Fella Records, his connection to Cam’ron and Charli Baltimore, and his experiences working alongside Diddy. He also shares never-before-heard stories about Aaliyah, Biggie Smalls, and more.

This is a raw, unfiltered conversation that covers the controversies, the legacy, and the untold truths from someone who was in the room when history was made.

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